8th Annual OBX Tourism Summit

Thursday, November 5, 2020

This year's theme is "The Future of Outer Banks Tourism" and will be held during National Tourism Week. The Summit celebrates our vibrant Outer Banks tourism industry by bringing together tourism professionals and partners to learn about the latest marketing trends, network with local tourism colleagues and catch up on the current topics facing the Outer Banks vacation market. The event will be held at The Event House at Sanderling Resort in Duck, North Carolina, from 8:00am-3:00pm.




(This agenda is subject to change.)

8:00am-9:00am             OBX Summit Tourism Registration: Pre-function area, breakfast items will be served.

9:00am – 9:10am          Welcome/Program Kick Off

9:10am – 10:30am        Outer Banks Visitors Bureau updates: Recent Activity, Current Trends and Upcoming Future Plans 

                                       Panel Discussion with our Agencies: Hoffman York, Ignite Social Media, Boone Oakley

10:30am-10:45am         Break

10:45am – 12:00pm      Unlocking Google’s Full Potential

12:00pm – 1:00pm        Lunch, Downstairs at the Event House

1:00pm – 2:15pm          Plotting the Course for Outer Banks Tourism : Destination Analyst

2:15pm -3:00pm            Soundside Event Center Plans



destination analysts - tourism summit

Destination Analysts

Destination Analysts is a market research company that provides the travel industry with a breadth of insights, from the comprehensive understanding of target audiences and visitor profile development, to ROI analysis and economic forecasts. Our presentation will help attendees gain insights into stakeholder and resident sentiment towards tourism and the local travel industry as well as ideating with these groups in strategizing the future of tourism’s relationship to the Outer Banks.   

Josh Wray

Josh Wray, Miles Partnership

Josh Wray has been working in the travel and tourism marketing industry for the last 6 years. With an emphasis on photography, Josh excels in creating engaging storytelling content for destinations across the globe. Since beginning his role at Miles Partnership, he has worked with many destinations of all sizes to help them navigate and master Google’s products and services. Josh has expertise in: mapping for Google Street View, instructing on Google My Business and shooting content photos for Google Maps and is consistently assisting DMO’s raise the bar for their presence in the Google travel planning ecosystem.